New Folklife Festival Marketplace Enables Online Shopping Year Round

News from the Field

The Smithsonian Folklife Festival has announced the launch of its new online Marketplace in collaboration with NOVICA, the world’s largest impact-retailer for artisans and craftspeople around the world. The Folklife Festival Marketplace offers authentic craftwork created by artisans representing communities from recent Festival programs: Armenia, Peru, Mexico and Brazil, along with other countries around the globe, with more to come in the future. The Smithsonian Folklife Festival Marketplace can be found at

Read more about the marketplace launch here.

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