Attendees mingle and interact with local artists demonstrating their work at the 2019 Annual Meeting of the American Folklore Society in Baltimore. Photo by Meredith McGriff

View from above of many people gathered in a hotel lobby around posters and exhibit tables

Now, more than ever, we have many options for raising awareness of your work, services or products at the largest international gathering of folklorists and cultural workers.

Why sponsor, exhibit or advertise at the AFS Annual Meeting?

Reach 800+ professionals in folklore studies and related fields, working in academic, public, and private institutions. Our exhibitors are a vital part of our annual meetings. Plus, as an exhibitor, you have access to all sessions and social events.

Discounted sponsor packages are available if you’d like to participate in more than one way. Contact us at [email protected] for more information.

Our attendees are particularly interested in:

Publications: showcase books and/or journals to those interested in advancing their education. Meet scholars interested in publishing their own work.

Technology: expand attendees’ awareness of technology that will assist them in the field and at their home institutions. Show them how you can help improve their work.

Community Resources: connect communities to information and resources about folklore studies, folklore, folklife, festivals, exhibits, archives, and more!

People in small group discussions seated at round tables

Plan Your Own Event

Organize a “meet the author” book event, workshop, information session, or hosted meet and greet all your own. You can be creative about the content — we’ll provide the reception space or Zoom meeting, schedule listing, and in-conference promotion. Contact us at [email protected] to discuss how we can support your plans.

Support a Scheduled Session/Event

Help support the meeting by sponsoring the keynote addresses or another already-scheduled event. The session description will feature your name and logo, if you choose.

Sponsor a Specialty Item

People browse and chat in groups around display tables in a conference exhibit room.


Exhibit Room Space

Exhibitors receive a complimentary virtual exhibit page.

# of Tables Rates

  • 1 Table $300
  • 2 Tables $500
  • 3 Tables $600
  • Tables should be staffed by members of your organization. Have your own exhibit setup? Contact us at [email protected].

Informational Display

A dedicated half table for your materials or floor space for a banner stand. Either is approximately 3’x3’. Ideal if you plan to attend the conference but prefer not to staff a table.

Claim your space in our virtual Showcase, where attendees can browse your description, statement, images or video, download your catalog, and contact you. This feature of our online conference hub is a great way to share information about your organization and links to your store or website. The Showcase will be viewable to all online visitors, not just in-person attendees, from June through December 31. We can suggest ways to customize your space to make the most of its features, including new networking options.

View from above of many people gathered in a hotel lobby around posters and exhibit tables

Conference-Wide Banner Ad

Place your banner ad or logo in the online program,  the hub for all virtual and in-person events, with traffic from June through the live event, and continuing at least until the end of the year for on-demand, asynchronous access. Anyone can view the online program, not just registered attendees.

Print Ads

Black and White Ad Rates Size

  • Half Page $500 8” x 5.125” (horizontal)
  • Full Page $650 8”x10.5” or 8.625 x 11.25 with bleed
  • 2-page spread $1100 see full page specs
  • Additional pages $450/ea

Color Ad  

  • Back Cover $900 7.375 x 9.75 …
  • Inside Back Cover $800 8 1/4”x10 7/8” or 8 1/2 x 11 1/8 with bleed


  • $300
    Provide your own materials – fliers, brochures, etc. – to be handed out to every attendee at registration along with their program book and name tag.

Sponsorship Packages

  • Pick 2 and get a 20% discount. 
  • Pick 3 and get a 30% discount

Add two or three eligible items to your cart and choose “pay by invoice.” We will send you an adjusted invoice before you pay. The opportunity to sponsor a specialty item such as a lanyard or a tote bag are not eligible for the packages.

For full details and policies, see Terms, Conditions, and Specifications for Meeting Sponsors.