At the 2020 AFS Annual Meeting, folklorists Andrea Kitta and Virginia Siegel hosted a workshop that introduced attendees to the world of Twitter, the social media platform that has become the digital communications tool of choice for everyone from scholars to pop

In this short video, folklorist Norma Elia Cantú explains why she is a folklorist. “I believe in the human spirit, and I believe the work we do nurtures that spirit.” Norma explains why it’s so important to proclaim the name folklorist in

Maida Owens is a folklorist who serves as director of the Louisiana Folklife Program, an important partner in the Bayou Culture Collaborative, along with the Louisiana Folklore Society, university centers and other non-profits. She researched efforts to address Louisiana’s coastal land loss

With the increase in online content, there are more and more opportunities for folklorists to write about their research for a general audience. Rather than convince a journalist to write a story about your work, you can write the story yourself. It

Op-eds offer folklorists a chance to weigh in on important issues that can be informed by the work we do. The general rules of writing for the mass media apply here, including ensuring that our writing is clear, jargon-free, brief, makes a

Writing to your local newspaper can be an effective way to draw attention to a local issue. Letters to the editor are shown to be among the most-read sections of a newspaper, and are often read by government officials to get a

Press releases remain an excellent way to get your story to the media. But journalists typically receive dozens of press releases daily. Crafting your story for a particular media outlet is crucial to getting it picked up.  Ideally, a press release will

Bad interviews are easy; good ones not so much. Here you’ll find some strategies for giving interviews that result in you actually showing up in the story and being called on again for future stories. TIPS FOR GIVING GOOD INTERVIEWS Prepare: Offering

A familiarity with several key words and phrases will help you understand the landscape of public policy around your issue and communicate effectively about the issue with legislators.  Key Legislative Terms Source: National Association of Secondary School Principals (NASSP) Appropriations Bill A

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